ARCADE AFFILIATE / PRIVACY
Privacy
Policy.
This Privacy Policy explains how Arcade Affiliate may collect, use, store and protect personal information when you visit the website, apply to join the affiliate programme or use partner-related services.
PRIVACY SYSTEM
◇
POLICY ACTIVE
YOUR INFORMATION
Privacy Built Into
The Partnership.
Arcade Affiliate processes information necessary to operate the website, review partner applications, manage affiliate accounts, support campaigns, process eligible payments, maintain security and meet applicable legal or compliance requirements.
This Policy applies to personal information submitted directly to Arcade Affiliate, generated through use of the website or partner services, or received from authorised service providers and business partners where permitted.
Where privacy laws such as the GDPR, UK GDPR or similar legislation apply, personal information will be processed only where there is an appropriate legal basis and subject to the rights available under the relevant law.
01
Account
Registration and partner profile information.
02
Traffic
Technical, referral and campaign information.
03
Payments
Information required for eligible partner payments.
04
Security
Fraud prevention, account protection and compliance data.
POLICY INDEX
How We Handle Your Data
01 / COLLECTION
Information We Collect
The information collected depends on how you interact with Arcade Affiliate. Website visitors generally provide less information than applicants and approved partners.
Information You Provide
- Name, business name and professional contact details.
- Email address and other account contact information.
- Username, password and account-security information.
- Country, market and business-location information.
- Website URLs, applications, social channels and traffic sources.
- Affiliate marketing experience and proposed promotional methods.
- Payment information required to process eligible commission.
- Verification or compliance information where reasonably required.
- Messages, support requests and other communications with Arcade Affiliate.
Information Collected Automatically
- IP address and approximate location derived from technical information.
- Browser, operating system and device information.
- Pages viewed, session activity and referral information.
- Login timestamps and account-access information.
- Cookie identifiers and similar technical identifiers.
- Campaign, tracking and attribution information.
- Technical logs used for security, diagnostics and fraud prevention.
02 / PROCESSING
How We Use Information
Personal information may be used where reasonably necessary to operate Arcade Affiliate and maintain the commercial relationship with partners.
- Review and process affiliate applications.
- Create, administer and secure partner accounts.
- Manage campaign access and affiliate relationships.
- Provide tracking, reporting and programme functionality.
- Calculate and process eligible partner commission.
- Respond to questions, support requests and account enquiries.
- Detect fraud, abusive behaviour or unauthorised access.
- Protect the website, programme, partners and participating campaigns.
- Meet legal, regulatory, accounting, tax or compliance obligations where applicable.
- Improve website performance, usability and programme operations.
- Send service-related notices and relevant programme communications.
03 / LEGAL BASIS
Legal Bases for Processing
Where applicable privacy law requires a legal basis for processing personal information, Arcade Affiliate may rely on one or more of the following bases.
A
Contract
Processing necessary to assess an application, administer a partner account or perform an affiliate agreement.
B
Legitimate Interests
Processing required for programme administration, security, analytics, fraud prevention and business operations where those interests are not overridden by applicable privacy rights.
C
Legal Obligations
Processing necessary to meet applicable legal, tax, accounting, compliance or regulatory obligations.
D
Consent
Where consent is required for a specific activity, it may be withdrawn subject to applicable law and technical limitations.
04 / PARTNER ACCOUNTS
Affiliate Account Information
Approved Affiliates may have additional information associated with their partner profile, campaigns and account activity.
- Partner ID and internal account identifiers.
- Approved traffic sources and acquisition methods.
- Campaign access and commercial arrangements.
- Clicks, referrals, attribution and conversion reporting.
- Commission calculations and payment history.
- Account notes and programme communications.
- Security and compliance review records.
Affiliate reporting may contain aggregated or campaign-related information that is not necessarily personal information. Where information can identify or reasonably relate to an individual, it will be handled as personal information where applicable.
05 / PAYMENTS
Payments & Verification
Information may be required to verify a partner account and process eligible commission payments.
- Account-holder and beneficiary information.
- Payment method and payment-account details.
- Payment currency and transaction information.
- Business, tax or invoicing information where applicable.
- Identity or verification information where reasonably required.
- Payment status, reversals and related financial records.
Payment information may also be processed by authorised payment service providers. Their handling of personal information may be subject to their own privacy terms and legal obligations.
06 / TECHNOLOGY
Cookies & Tracking Technologies
Arcade Affiliate may use cookies, local storage, tracking identifiers and similar technologies to operate the website, protect accounts, understand website usage and support affiliate attribution.
Browser controls may allow you to restrict or delete cookies. Blocking essential technologies may affect website or partner-account functionality.
07 / DISCLOSURE
When Information May Be Shared
Arcade Affiliate does not need to publicly disclose personal partner information in order to operate the programme. Information may, however, be shared with authorised third parties where reasonably necessary.
- Hosting, infrastructure and website service providers.
- Affiliate platform, reporting or attribution technology providers.
- Payment processors and financial service providers.
- Security, fraud-prevention and compliance service providers.
- Professional advisers such as legal, accounting or audit providers.
- Relevant campaign or programme partners where necessary to administer the affiliate relationship.
- Authorities, regulators or courts where disclosure is legally required.
- Business successors in connection with a merger, restructuring, acquisition or transfer of relevant operations.
Service providers should receive only the information reasonably necessary for the relevant purpose and may be subject to contractual, legal or professional confidentiality obligations.
08 / INTERNATIONAL DATA
International Data Transfers
Arcade Affiliate may work with partners, infrastructure providers and service providers operating in different countries. As a result, personal information may be processed outside the country in which it was originally collected.
Where applicable law requires safeguards for international transfers, appropriate mechanisms may be used, such as recognised adequacy decisions, contractual safeguards or other legally permitted transfer arrangements.
09 / RETENTION
How Long Information Is Kept
Personal information is retained only for as long as reasonably necessary for the purpose for which it was collected and for legitimate operational, contractual, security, accounting, tax, compliance or legal requirements.
ACTIVE
Partner Relationship
Information may be retained while an affiliate account or commercial relationship remains active.
REQUIRED
Financial Records
Certain payment, accounting or transaction records may need to be retained after account closure.
SECURITY
Technical Records
Security and fraud-prevention information may be retained where reasonably required to protect the programme.
10 / SECURITY
Protecting Personal Information
Arcade Affiliate may use reasonable administrative, organisational and technical safeguards intended to protect information against unauthorised access, loss, misuse, alteration or disclosure.
- Account-access and authentication controls.
- Access restrictions based on operational requirements.
- Security monitoring and technical logging.
- Measures intended to detect suspicious or fraudulent activity.
- Use of service providers appropriate to programme operations.
No internet transmission, website, storage environment or digital system can be guaranteed to be completely secure. Partners should also protect their passwords, devices and account credentials.
11 / YOUR RIGHTS
Your Privacy Rights
Depending on your location and applicable law, you may have rights concerning personal information processed by Arcade Affiliate.
01
Access
Request information about personal data held about you where the right applies.
02
Correction
Request correction of inaccurate or incomplete personal information.
03
Deletion
Request deletion where information is no longer required and no lawful reason requires continued retention.
04
Restriction
Request restriction of certain processing where the right is available.
05
Objection
Object to certain processing based on legitimate interests or direct marketing where applicable.
06
Portability
Request eligible personal information in a portable format where applicable law provides this right.
Identity verification may be required before responding to a privacy request. Some rights are subject to legal exemptions and may not apply in every jurisdiction or circumstance.
18+ / AGE
Minors
Arcade Affiliate is a commercial affiliate programme intended for adults. Individuals under 18 should not apply for a partner account or intentionally submit personal information through programme registration.
Affiliate partners are separately responsible for complying with applicable age restrictions when promoting gambling-related products or services to their audiences.
12 / POLICY MANAGEMENT
Changes & Contact
Changes to This Privacy Policy
This Privacy Policy may be updated to reflect changes in programme operations, technology, legal requirements, website functionality or data-processing practices.
The effective date shown at the top of the Policy may be updated when material revisions are published.
Questions About Your Privacy
Questions concerning personal information, this Privacy Policy or an applicable privacy-rights request may be submitted through the contact route available on the Arcade Affiliate website.
ARCADE AFFILIATE
Privacy Matters.
Performance Continues.
Existing partners can access the partner area, while new affiliates can create a profile and introduce their traffic.